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The Quick List of Special Effects Screen Printing

Posted Saturday, August 27, 2016

The Quick List of Special Effects Screen Printing | H&H Graphics

The Quick List of Special Effects Screen Printing

Did you know that you can add a glitter effect to a printed piece without it rubbing off? Did you know there is ink that only shows when a flash photo is taken? Did you know it's possible to do 4-color overprint on scratch-offs?

Because we offer a wide variety of UV coatings and special effects screen printing, we pulled together this "quick list" of the most popular inks and coatings that we commonly print.

Keep in mind that we CUSTOMIZE many inks and coatings to provide UNIQUE solutions.

Challenge us! We achieve the impossible.

The Quick List

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Whitepaper: How Special Effects Screen Printing Increases Retail Sales

Posted Thursday, August 04, 2016

Whitepaper: How Special Effects Screen Printing Increases Retail Sales | H&H Graphics

Using UV Coatings & Other Special Effects Screen Printing Helps Packaging Stand Out on the Shelf in Any Retail Environment

Increasing Shelf Appeal

Whitepaper: How Special Effects Screen Printing Increases Retail Sales | H&H Graphics

Increasing shelf appeal has long been at the heart of marketing campaigns and specialty coatings applied to a package can enhance a product's appeal considering that a package has 3-7 seconds to make an impression for the 58% of impulse buy purchases (not pre-planned) – according to a study by the Point of Purchase Advertising Industry (POPAI).

However, simple glossy coatings alone no longer add the differentiation needed to stand out on a shelf. Just walk down any store aisle and try to find the item you are looking to buy. They all seem to blend into one large kaleidoscope of attractive glossy packages.

To avoid this and differentiate the product, some items are being enhanced by adding a variety of special effects coatings to the packaging. Glitter, pearl or metallic coatings can be combined with contrasting matte and gloss effects to provide visual contrast, stimulation and differentiation.

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What's New in Scratch-Off Promotions

Posted Tuesday, August 02, 2016

What's New in Scratch-Off Promotions | H&H Graphics

What's New in Scratch-Off Promotions

Scratch-off promotions have been around awhile, so you may not be aware of some new developments in our scratch-off offering, particularly now that H&H Graphics has acquired Winning Promotions – the nation's leader in instant win and probability scratch-off and other gaming promotions.

Our complete, turnkey scratch-off promotions services are ideal for the following clients:

  • Marketing directors with scratch-off experience, gaming and sweepstakes experience who value more visual creativity, WBE certification and who may want new promotions ideas
  • Marketing people that have never run a scratch-off promotion before who need help with ideas, legal terms and prize insurance
  • Sales promotion agencies that need an experienced partner to produce gaming promotions
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H&H Graphics: Did You Know?

Posted Monday, August 01, 2016

H&H Graphics: Did You Know? | H&H Graphics

H&H Graphics: Did You Know?

H&H Graphics is the leading special effects screen printer in the country.

How can we make this claim? Read on and let us know how we can help you be Anything but Ordinary...

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