Like you, we thumb through the mail and are INUNDATED daily with piece after piece of direct mail, countless magazines and stacks of catalogs, with messages from a multitude of companies seeking our (limited) attention, vying for our time, begging us to do… or better yet, BUY something.
At H&H, we constantly find ourselves thinking… what a clever ad; what a beautiful design; what witty copy… but it would be EVEN BETTER IF…
Perhaps it’s the “creative” in us, but we just can’t shake the desire to take something great and make it better… more valuable, more persuasive!
That’s where H&H comes in…we take your beautiful design, your clever ad, your witty phrase and enhance it with special effects that make it POP! – whether it is a plastic card, stationery, packaging, a poster, a book cover or brochure – we can guarantee to make it STAND OUT from the clutter.
Welcome to our 1st in a series of what we are calling “Even Better If…”
Below is an ad that appealed to us but we think it would be EVEN BETTER IF… this boot actually FELT like suede!
Imagine a soft touch coating over the suede so that it simulated the feel of suede, some texture on the fringe and a leather scent – how’s THAT for cutting through the clutter!
Appealing to more than one of our senses influences our emotions and drives behavior…which is surely the sender’s intent. For a few extra pennies investment in the piece, the difference in audience interest and engagement would pay for itself many times over.
We would love the opportunity to share ideas with you for your next project.
If you would like to send us a photo of something that you think would be ideal for us to include in our “Even Better If” segment, please do so at email@example.com.