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Last Call for Holiday Packaging & POP Special Effects

Posted Thursday, July 28, 2016

Last Call for Holiday Packaging & POP Special Effects | H&H Graphics

Last Call for Holiday Packaging & POP Special Effects

Are you planning to have the same packaging and POP displays for the holiday season as you did last year? If so and last year’s packaging results in last year’s sales, will you be satisfied with your results? And are you relying on visuals alone to stimulate interest?

Here's how to avoid these traps – it's not too late, but it soon will be...

Create an Emotional Connection

The good news: according to a POPAI study, a package has 3-7 seconds to make an impression and 58% of shoppers purchase something they didn't plan to.

The bad news: today's retail environment demands differentiation to increase product sales, and visual appeal is not enough.

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H&H Graphics Receives Women’s Business Enterprise (WBE) Certification

Posted Friday, July 08, 2016

H&H Graphics Receives Women’s Business Enterprise (WBE) Certification | H&H Graphics

The WBENC Has Granted WBE Certification to Special Effects Screen Printing Leader

H&H Graphics, one of the nation's leading providers of special effects screen printing using UV coatings and other specialty inks, has received national certification as a Women's Business Enterprise by the Women's Business Development Center of Chicago, a regional certifying partner of the Women's Business Enterprise National Council (WBENC).

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