H&H Graphics Makes Printing News List of 2020 Top Printers

Posted Wednesday, July 15, 2020

H&H Graphics Makes Printing News List of 2020 Top Printers | H&H Graphics

H&H Graphics has been named to Printing News' annual list of the Top 100 Small Commercial Printers.

The list, announced each year in the June/July issue, provides a snapshot of industry health with an invitation-only survey of commercial printers with revenues between $2.1 million and $24.9 million.

Even with the effects of a global pandemic, the 2020 survey shows the resilience of the printing industry.  Many of the Top 100 companies detailed promising new opportunities while also reporting business that reached a combined half billion dollars in revenue.

This is the first year H&H Graphics has participated in the survey and we are proud to have made the list, continuing our revenue growth with the help of our many clients who continue to see the value of multisensory marketing – especially in challenging times.

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Multisensory Special Effects with U.S.-based Suppliers

Posted Wednesday, April 22, 2020

Multisensory Special Effects with U.S.-based Suppliers | H&H Graphics

From the shutdowns around Chinese New Year, to the uncertainty around trade wars, to the paperwork and logistics hassles, managing an overseas supply chain wasn't easy even before COVID-19 threw it into disarray.

With tariffs cutting into the equation by which some overseas manufacturers tried to justify the complications or differences in quality,  the idea of a U.S.-based supply chain was already becoming a lot more attractive.

And while there is nothing simple about moving a supply chain, in the print market, you don't have to look far to find an abundant supply of materials and services for creating first-rate packaging and promotional materials.

We know, because we've been doing this for a long time and we work with an array of U.S. suppliers who enable us to provide our clients with one-of-a-kind, high-quality and cost-effective promotions that use extraordinary special effects to create extraordinary ROI. We use U.S.-sourced materials for our multisensory projects, including glitter, chromic inks and more.

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H&H New Car-Scented Ad is an Ad Age "Editor's Pick"

Posted Friday, October 04, 2019

H&H New Car-Scented Ad is an Ad Age "Editor's Pick" | H&H Graphics

Smell anything good lately?

Chances are you remember more than the smell – you remember how it made you feel.

The connection between your nose and your mood is a well-established fact of psychology and marketing. Scent can trigger a deep sense of association that drives behavior, and drives sales.

And speaking of driving, we were pretty excited to learn that our multisensory work on a recent campaign was the subject of an Ad Age magazine “Editor’s Pick” for its clever use of “new car smell” in a newspaper advertisement for Liberty Mutual car insurance.

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Scratch-Off Maps: We've Got the Whole World In Our Hands

Posted Wednesday, May 29, 2019

Scratch-Off Maps: We've Got the Whole World In Our Hands | H&H Graphics

There’s a whole world of special effects printing techniques out there, and at H&H we cover the landscape.

Our latest project has us going to the ends of the earth for our clients: scratch-off world maps, it seems, are the coolest new travel accessory since the neck pillow.

Travelers love them, scratching off a layer to commemorate their latest geographic conquest. There are as many themes to the “reveals” as there are places to visit. Some reveal hidden facts and images beneath the scratch-off layer, some simply expose a detailed and colorful map.

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The ROI on Your Next Multisensory Mailing Project Just Got Even Better

Posted Thursday, January 10, 2019

The ROI on Your Next Multisensory Mailing Project Just Got Even Better | H&H Graphics

If you are a regular reader of this blog, you already know about the power of multisensory marketing to engage and win new customers. Promotions that entice with touch and smell, combined with visual appeal, are proven attention grabbers that move a customer to look, touch and interact with a product or a promotion. It's a dramatic edge over promotions that rely solely on what you can see.

Here's what we've seen over and over again: results. The ROI of multisensory print spending? It's black, no matter what colors you use – and we've got them all, from colors that sparkle, to colors that glow in the dark and colors that change right before your eyes.

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