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Scratch-Off Maps: We've Got the Whole World In Our Hands

Posted Wednesday, May 29, 2019

Scratch-Off Maps: We've Got the Whole World In Our Hands | H&H Graphics

There’s a whole world of special effects printing techniques out there, and at H&H we cover the landscape.

Our latest project has us going to the ends of the earth for our clients: scratch-off world maps, it seems, are the coolest new travel accessory since the neck pillow.

Travelers love them, scratching off a layer to commemorate their latest geographic conquest. There are as many themes to the “reveals” as there are places to visit. Some reveal hidden facts and images beneath the scratch-off layer, some simply expose a detailed and colorful map.

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The ROI on Your Next Multisensory Mailing Project Just Got Even Better

Posted Thursday, January 10, 2019

The ROI on Your Next Multisensory Mailing Project Just Got Even Better | H&H Graphics

If you are a regular reader of this blog, you already know about the power of multisensory marketing to engage and win new customers. Promotions that entice with touch and smell, combined with visual appeal, are proven attention grabbers that move a customer to look, touch and interact with a product or a promotion. It's a dramatic edge over promotions that rely solely on what you can see.

Here's what we've seen over and over again: results. The ROI of multisensory print spending? It's black, no matter what colors you use – and we've got them all, from colors that sparkle, to colors that glow in the dark and colors that change right before your eyes.

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Study: Print Buyers Place a Premium on Special Effects

Posted Wednesday, December 13, 2017

Study: Print Buyers Place a Premium on Special Effects | H&H Graphics

Adding a little something extra to a print project is a worthy investment.

That's the opinion of print buyers surveyed by market research firm InfoTrends about using special effects printing techniques for their projects.

The research showed buyers were willing to pay premiums ranging from 24% to 89% to give their projects a little extra pop.

Among the special effects identified in the survey were specialty inks like metallics, foils and fluorescents, spot coating finishes, textured effects, custom colors, and light-sensitive infrared and ultraviolet inks.

The effects were seen as most useful in projects like brochures, business cards, direct mail pieces, greeting cards, and invitations.

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Who Is H&H Graphics?

Posted Friday, October 14, 2016

Who Is H&H Graphics? | H&H Graphics

Who Is H&H Graphics?

We were recently asked to write up a description of H&H Graphics and paused to reflect on who we are after these 38 years in business. Here's what we came up with – let us know what you think!

Our Mission

H&H Graphics, LLC brings special effects to print and packaging. We specialize in applications such as glitter, gloss & matte, scented, scratch-off, glow-in-the dark, textures, and many more. These special effects make your printed piece or package stand out and get noticed by appealing to multiple senses, and in today's market that's critical. When your piece stands out, consumers engage with it, your ROI increases and you get more out of your print spend.

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Covetable Packaging

Posted Tuesday, October 14, 2014

Covetable Packaging | H&H Graphics

Make your packaging “Covetable” with Glitter
Glitter adds glamour to a package and an element of fun. Glitter comes in many different colors, different size particles, and even different shapes. It comes in metallic colors, solid colors and holographic colors. For extra pop, the colors, sizes and shapes can be mixed together to create a custom formulation. Glitter can be applied over the top of a spot glue pattern, or mixed into coating. Glitters that are mixed into coatings have an advantage in that, once cured, there is no glitter that falls off onto the retailer's shelf or on the shopper's hands.

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