Author Archives for Innovaxis Developer

How Special Effects Screen Printing Adds Value & Avoids Buyer’s Remorse

Subscription Boxes: How Special Effects Screen Printing Adds Value & Avoids Buyer’s Remorse

November 9, 2016 6:12 am Published by Comments Off on Subscription Boxes: How Special Effects Screen Printing Adds Value & Avoids Buyer’s Remorse

From Birchbox to Sephora to Bark Box to Dollar Shave Club to Shari’s Berries, the market for subscription boxes has exploded – MySubscriptionAddiction.com is Exhibit A. While that is great for subscription box brands, it’s also intensified the competition (over 2,000 at last count) and there’s been recent stories about...

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New Study on Special Effects in Printing

New Study on Special Effects in Printing

October 27, 2016 6:26 am Published by Comments Off on New Study on Special Effects in Printing

InfoTrends recently released the report Beyond CMYK: The Use of Special Effects in Digital Printing. The purpose of this blog post is to provide guidance on when to use digital printing for special effects vs. using screen printing. Full Disclosure: special effects screen printing is our primary business. However, we...

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Craft Packaging

Craft Packaging

October 27, 2016 6:23 am Published by Comments Off on Craft Packaging

The maker’s movement of recent years highlights the added value many consumers place on products they believe reflect thoughtful, hands-on construction. From the rise of the craft breweries—and now distilled products—to watches and bicycles from manufacturers like Shinola, the commoditized alternative is less attractive when artisan-crafted is available, affordable and...

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Improving Customer Engagement with Print

Don’t Just Mail It In: Improving Customer Engagement with Print

October 18, 2016 6:31 am Published by Comments Off on Don’t Just Mail It In: Improving Customer Engagement with Print

Despite perceptions to the contrary, direct mail is alive and well and converting unsolicited offers into sales for those who continue to use it—effectively… Direct Mail Is Growing According to forecasts from the Winterberry Group, a New York-based strategic consulting firm, the direct mail industry is still growing and expected...

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Who Is H&H Graphics?

Who Is H&H Graphics?

October 14, 2016 6:33 am Published by Comments Off on Who Is H&H Graphics?

We were recently asked to write up a description of H&H Graphics and paused to reflect on who we are after these 38 years in business. Here’s what we came up with – let us know what you think! Our Mission H&H Graphics, LLC brings special effects to print and...

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