Some brands pour millions of dollars into influencer outreach, hoping to forge the connections that will put their message in front of a large and engaged audience of the right people. But if paying a Kardashian to spotlight your business is not in the budget, consider another route to social...
If you’ve never tried incorporating specialty inks, scent or textured printing into a mail promotion, now is a good time to see for yourself the difference that a little multisensory pizazz can make. Through July 31, a U.S. Postal Service promotion offers a 4% discount on postage for tactile, sensory...
There’s a place for ordinary printing. No one cares if your mandatory workplace posters are glitter free and smell like Scotch tape and industrial carpeting. But when you’re looking for printed promotions that won’t induce yawning or fade into the woodwork, you need the power of multisensory special effects printing....
“It’s the thought that counts” is a terrible excuse for a gift that has missed the mark, especially when you could convey so much more with wrapping paper that emanates the smell of your best intentions. Who, after all, is going to question your best efforts when they arrive cloaked...
Surveys suggest the average woman will spend between $15,000 and $300,000 on beauty products in her lifetime. Regardless of age or walk of life, anyone can easily get lost among the walls of shiny products promising radiant skin and lashes that are miles long. In a world of one-click buying,...
