Author Archives for hhgraphicsdev

Your Next Marketing Campaign is as Close as Your Kitchen

November 18, 2022 4:24 pm Published by Comments Off on Your Next Marketing Campaign is as Close as Your Kitchen

When it comes to incorporating the power of multisensory marketing into your product, packaging or promotions, you can almost never go wrong by turning to the five basic food groups: cheese, wine, Girl Scout cookies, tacos and bacon. All marketing people know this, and while the creators of Velveeta-scented nail...

Read More


closeup of three frosted cinnamon rolls

Build Loyalty and ROI with a Memorable Scent

August 19, 2022 11:27 am Published by Comments Off on Build Loyalty and ROI with a Memorable Scent

The baked goods retailer Cinnabon is famous for luring customers into stores and kiosks with the smell of brown sugar and cinnamon, going so far as to bake trays of the spices alone, in between batches of their signature cinnamon rolls. As described in a widely shared 2014 Wall Street...

Read More


For Marketing that Sizzles Like Crisply Cooked Bacon, You Could Actually Add Bacon

July 13, 2022 9:35 pm Published by Comments Off on For Marketing that Sizzles Like Crisply Cooked Bacon, You Could Actually Add Bacon

Close your eyes. Imagine a skillet being put on a flame, the cast iron slowly warming up.  Imagine the heat of the flame. Now imagine a thick-cut slice of bacon hitting the skillet, the crackling sound as the bacon spits against the skillet. What do you imagine next? We bet...

Read More


Case Study: To Ensure Your Messaging Won’t Go Ignored, Just Add Water

June 17, 2022 10:28 pm Published by Comments Off on Case Study: To Ensure Your Messaging Won’t Go Ignored, Just Add Water

Learn how H&H Graphics helped an agricultural industry giant make waves with innovative, interactive special effects printing. Immersing a magazine ad insert in water to reveal a hidden message may seem like an idea that’s all wet, but it’s actually irresistible. Hydrochromic special effects printing reacts with water to create...

Read More