Direct Mail Innovation: The SnapShot Pull-Tab Promotion

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Do you want a new way to appeal to your prospects and customers that also entices Millennials to share it on social media? Engaging your target demographic and incorporating social media means your message travels much further than direct interaction alone, increasing your ROI and expanding your reach. Who wouldn’t want that?

It’s all possible with a new direct mail special effects printing innovation: using pull-tabs combined with our proprietary SnapShot technology.

How It Works: Easy as 1-2-3

1. Recipients of your direct mailing will receive a pull-tab card in the mail, like the one below
2. After pulling or peeling the tab, they’ll be prompted to take a flash photo of what lies underneath to see what they’ve won
3. To claim their prize, they’ll then need to post the image to social media with a hashtag like
   #yourbrandwinner

The Tip of the Iceberg

The SnapShot Pull-Tab promotion is just one of many ways we can help you appeal to more members and increase promotion participation. If you want member promotions and direct mail that is Anything but Ordinary, get in touch with us to explore the possibilities.